Privacy Policy

Display Web User Privacy Policy

Updated as of 8/17/2012

Welcome to Kinetic Social! At Kinetic Social ("Kinetic", "we" or "us"), privacy is a top priority and we provide this Privacy Policy to outline our practices and procedures with respect to information collection and use to enable you to make an informed decision about sharing information with us. Kinetic Social is an integrated media provider that provides social media, mobile, and display advertising services.

Please read this policy carefully since by visiting this website ("Website") and/or sharing information with us, you agree to be bound by this Privacy Policy. The Privacy Policy may be revised or updated at any time by us. This page was last updated as of the date at the top of this Privacy Policy.

OVERVIEW

For your convenience, we have included a table summarizing our practices solely for reference purposes. This table, however, is not an exhaustive description of our privacy practices and should not be construed to define, limit, or describe the scope or extent of our Privacy Policy. As a result, we urge you to read the entire document.

SUMMARY

Personally Identifiable Information (PII) Unless you choose to contact us, we do not collect personally identifiable information (data collected with an intention to identify person such as name, address, telephone number or e-mail address) (hereinafter "PII").
Non-personally Identifiable Information The non-personally identifiable information we collect may include IP address, browser types, operating systems, domain names, access dates and times, referring website addresses, online transactions and browsing activity. This information cannot be used to identify a particular person.
Use of Your Information We may use your Non-PII information ("Information") for the following general purposes: enhancement of our services, marketing, and to more effectively match advertisements and website content to your interests.
Sharing Your Information We may share your Information with our affiliated companies, third party service providers, third party marketing partners, business partners and our clients.
Ad Choices You may regulate the collection of your Information through your browser settings or use of an "opt-out Cookie."
Security We use reasonable and appropriate security measures to protect your data.
Retention We retain Non-PII Information for use to more effectively match advertisements and website content to your interests for no more than eighteen (18) months. Aggregate Non-PII data for reporting may be retained for a longer period.
Changes We may change the Privacy Policy at any time by posting the revised Privacy Policy on the Website and if such changes are material, a notice of the changes will also be posted along with the revised Privacy Policy.
Children's Privacy Our Website and services are neither developed for, nor directed at, children under the age of 13.
Contact Us If you have any questions about this Privacy Policy, you can send correspondence to us at the following address: Kinetic Social, Privacy Officer, 134 W. 37th Street, 7th Floor, New York, NY 10018.

A. INFORMATION WE COLLECT

Non-Personally Identifiable Information Only.

We may use log files, web beacons and cookies to collect data from browsers, advertiser and third party sites ("Sites") to aggregate Information. The Information collected is used for marketing purposes and it allows us to show advertisements and website content which are better suited to your interests. In addition, it assists us in improving the operation and quality of our services, enhancing the services we provide to our business partners and clients and enabling us to provide general statistics to our business partners and clients.

"Log files" track actions occurring on Sites and collect data including, as an example, your IP address, browser type, Internet service provider, referring/exit pages, operating system, date/time stamp, click data and types of advertisements viewed.

"Web beacons" are page tags used to track your navigation of a website or collection of sites, the completion of transactions, submittal of applications and browsing behavior.

"Cookies" are files (e.g. HTTP cookies) that are stored on your Internet enabled device (which may include, as an example, your computer, tablet, BlackBerry, smartphone or other PDA). Cookies are used to improve the experience web users have when they see web advertisements and ensure that when a web user clicks on an advertisement, they are sent to the correct click-through destination. We may use Cookies for purposes that include estimating the total reach of an advertising campaign, as well as frequency of display. This allows advertisers to determine with greater accuracy the composition of the audience they reach. Cookies may also be used to control the delivery of a series of advertisements to a web browser, and to limit the number of times a web browser receives any one advertisement.

Cookies are classified into two types, based on how long they remain on your system: (i) "Session Cookies" are used only during your visit to the Sites and are erased once you close your browser, and (ii) "Persistent Cookies" remain on your browser for 2 years from your last visit to the Sites and enable us to remember you on subsequent visits to the Sites and provide more relevant content to you on such Sites. For more information about cookies, please read http://www.allaboutcookies.org.

B. SHARING YOUR INFORMATION

Kinetic Social will only share your Information for the limited purposes provided for in this Privacy Policy. This includes sharing Information (1) to enable third party service providers to assist or facilitate in the services we provide to our clients; (2) to comply with applicable laws and regulations or to respond to a subpoena, search warrant or other lawful request for information received by Us, whether or not a response is required by applicable law; (3) to enforce our terms of use or to protect our rights ; (4) to protect the safety of members of the public and users of the service; (5) with our subsidiaries, affiliates and third party marketing partners (including advertisers and publishers) for marketing purposes; (6) with vendors, administrative service providers, technology providers, and carefully selected partners for data validation, enhancement, information verification or (7) for any other purpose for which you provide consent. We also may share information with advertisers, publishers and other third parties for marketing purposes, but such information does not include PII. While Kinetic Social strongly encourages clients and partners to adopt responsible approaches to online marketing, Kinetic Social is not responsible for the information practices of such clients and partners. The collection, use, and disclosure of information by clients and partners are subject to their respective privacy policies, which may differ from this Privacy Policy.

In the event that Kinetic Social is acquired by or merged with a third party entity, we reserve the right, in any of these circumstances, to transfer or assign the information we have collected from you as part of such merger, acquisition, sale, or other change of control. In the unlikely event of our bankruptcy, insolvency, reorganization, receivership, or assignment for the benefit of creditors, or the application of laws or equitable principles affecting creditors' rights generally, we may not be able to control how your information is treated, transferred, or used.

We do not collect PII via the Website or our services, and therefore, we do not sell, rent, or share PII collected on our customer's websites to non-affiliated third parties. In limited instances where you choose to contact us via email or mail, your PII will not be used other than to respond to your inquiries.

Information Collected by Third Party Sites.

Please be aware that the websites of our advertiser clients as well as the websites on which we place advertisements or any third party websites linked to one of our sites also may collect information from you. Such information may include non-personally identifiable information through the use of Cookies and other technology and any personally identifiable information you may choose to give in registering and transacting with such website. Although we choose our business partners and clients carefully, Kinetic Social is not responsible for the privacy practices of websites operated by such third parties. You should check the applicable privacy policies of such websites you visit to determine how they handle any information they collect from you.

C. YOUR CHOICES

Kinetic Social is a member of the Digital Advertising Alliance ("DAA"). The DAA is an organization comprised of the leading industry associations that are committed to building consumer awareness and establishing responsible business and data management practices and standards. For more information, please visit http://www.aboutads.info. Kinetic Social also deploys the Advertising Option Icon (Ad Choices) through Ghostery, Inc, as part of its compliance with DAA's Self-Regulatory Principles for Online Behavioral Advertising.

Our ad-server, AppNexus, uses log files, cookies and web beacons in order to make ads more relevant to you. If you'd like to opt-out from having AppNexus collect your Information in connection with our services, please click here. When you opt out, we will place an opt-out cookie on your computer, which lasts for 10 years from the time you opted out. The opt-out cookie tells us not to collect your Information to help us tailor our online advertisement campaigns. Please note that if you delete, block or other wise restrict cookies, or if you use a different computer or Internet browser, you may need to renew your opt-out choice.

D. SECURITY

Kinetic Social employs appropriate measures to ensure the security of all information and we routinely evaluate our practices to identify security threats or opportunities for the improvement of our services. No transmission of information is guaranteed to be completely secure. Unauthorized entry or use, hardware or software failure, and other factors may compromise data security. You acknowledge and agree to assume this risk when communicating with us.

E. RETENTION

We will retain Information for use to more effectively match advertisements and website content to your interests for no more than eighteen (18) months. Aggregate reports generated from such data may be retained for a longer period.

F. CHANGES

As the standards governing Internet privacy continue to evolve, Kinetic Social may find it appropriate or necessary to update this Privacy Policy from time to time. As a result, we reserve the right to change this privacy policy at any time and shall post such changes on the Website. Our Website will state the date the Privacy Policy was last updated. We encourage you to review the Privacy Policy whenever you use this Website to make sure you understand how your information will be used. If we materially change how we use your information, we will notify via a prominent notice on the Website prior to implementing the change.

G. CHILDREN'S PRIVACY

The Kinetic Social Website and services are not developed for, nor directed at, children under the age of 13.

H. CONTACT US

If you have questions or concerns regarding this statement, you should first contact us through email at privacy@kineticsocial.com. You can send your general questions and comments by mail to: 134 W. 37th Street, New York, NY 10018.